The Daily Open Thread For 8/11/09: Geico Severs Its Ties From Glenn Beck (Updated 2X Times. He Lost Another After Losing Another!_

The gecko just got tired of what a lot of us already feel. (via ColorOfChange)

"On Tuesday, August 4, GEICO instructed its ad buying service to redistribute its inventory of rotational spots on FOX-TV to their other network programs, exclusive of the Glenn Beck program," said a spokesperson for GEICO Corporate Communications in an email to ColorOfChange.org. "As of August 4, GEICO no longer runs any paid advertising spots during Mr. Beck's program."

"We applaud GEICO and all of the other companies who have stepped forward to pull their ads from Glenn Beck," said James Rucker, executive director of ColorOfChange.org. "Beck's rhetoric is dangerous to the fabric of our democracy, and we are heartened that so many big companies feel the same way. We won't stop here -- we're going to continue our fight to see that as many of Beck’s advertisers pull their support as possible."

More to come.

Update: He lost another one. Funny.

I just received the following from Pat Lombardo, Sargento Consumer Affairs Department:

We deeply appreciate your reaching out to us and sharing your comments and concerns about Sargento ads appearing during “The Glenn Beck Show.” We sat down with the marketing department to talk about it and I learned that we buy time periods not specific programs. But in any event, they’ve made the decision to exclude that program from our future ad rotation. Simply stated, Sargento ads won’t be airing during that show. Again, thanks for contacting us.

And Media Matters, if you haven't seen it, reminds us of those other sponsors who may leave him as well.

Updated 2: HAHAHA, now Men's Warehouse has become the third ad that he has lost today. Too funny.